Luther Ocasio aka Potent.Flora is an interdisciplinary artist, and experiential designer formulating the vision behind The Bardo and Altered States. His work sits at the intersects of art, ecology, and technology which he uses to craft sensory-rich worlds and invite people to feel more, think deeper, and reimagine reality.

A pillar of his work lies in cultural storytelling to alter then perspective of his audience on the neurological level. With the use visual art, interactive technologies, and sensory manipulation the environments and art he creates are living and breathing with the audiences. His philosophy is rooted in the belief that space, sound, light, and scent can be choreographed to shape memory, emotion, and attention. His goal is always the same: to create transformative experiences that reconnect people to themselves, each other, and the possible futures we can build by design.

Services Offered

Creative Direction & Art Direction

  • Narrative and thematic concept development

  • Aesthetic strategy and visual identity guidance

  • Cross-disciplinary collaboration and team leadership

  • Direction for branded content, editorial, and experimental campaigns

Immersive Experience Design

  • Site-specific installation and spatial storytelling

  • Interactive and multi-modal design (sound, scent, light, texture)

  • Temporary and traveling experiences

  • Set design for stage, festival, and media productions

  • Projection mapping and mixed-reality integration

  • Ritual-based design using scent, light, sound, and touch

Botanical Mixology & Sensory Bar Design

  • Custom bar menus using adaptogenic, nootropic, and psychoactive herbs

  • Sensory pairings with scent, light, and sound

  • On-site bar setup and service

  • Beverage R&D for product lines and brand collaborations

  • Educational tasting rituals and plant-based workshops

Education, Speaking, and Consulting

  • Public speaking and panel participation

  • Guest lecturing and workshop facilitation

  • Creative and experiential consulting for artists, curators, institutions, and wellness spaces

  • Curriculum design on topics such as neuroaesthetics, immersive technology, and alternative hospitality

Press/Articles

PROJECTS